Sarah Ford | May 2, 2013

Ready for Next Gen?

By Beth Hess

Let鈥檚 face it, 鈥淣ext Gen鈥 is now. Generation X and Generation Y/Millennials sit alongside Baby Boomers and those that came before. They鈥檙e our co-workers, board members, volunteers and donors. What makes these next generations unique and how should we as nonprofits respond and adapt?

Two recent discussions delved into this question from the donor perspective.

Last week, Center member 精东影业鈥檚 Charities hosted 鈥#GivingUnderTheInfluence,鈥 exploring the role of digital culture in workplace giving鈥攚ith a focus on millennials.

Long-time Center supporter the Meyer Foundation also recently hosted an event, 鈥淣ext Gen Donors: Report Briefing and Interactive Learning Session,鈥 providing a window into the next generation of philanthropists.

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