Sarah Ford | June 10, 2014
Five Tips for Building Impactful Relationships with Nonprofit Partners
Waggener Edstrom Communications (WE) did what most companies should do: learn more about their nonprofit partners in order to strengthen their partnerships. This mirrors the conversation that took place at the National Press Club on April 24 when ¾«¶«Ó°Òµ’s Charities released ‘Snapshot 2014: Rising Tide of Expectations‘.
Companies and nonprofits live in parallel universes. In order to forge meaningful and sustained relationships, it’s incumbent upon both companies and nonprofits to move to a strategic discussion that is mutually beneficial.
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