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By Celeste Amato

Business owners across Maryland tell us that corporate philanthropy — charitable giving directed by a business entity — is highly rewarding to everyone associated with their business.

In the same way that a business plan helps a company stay on course toward its financial goals, a charitable giving program, however informal, can help a business achieve its charitable goals and effectively support the communities it serves. A corporate giving program can include direct cash gifts, sponsorships, or donations of employee talent and expertise to nonprofits or any combination of these and other options.

There are several ways your company can support causes and organizations in addition to cash grants. Offering non-cash giving options enables your company to better achieve its program goals and meet more community needs than can be met by cash giving alone.